Below are some of my favorite tools and resources. Some of the links are affiliate links however, I wouldn’t recommend anything that I didn’t love and use myself!
Clicky Analytics – is my preferred analytics software! It’s a lot easier to use than Google Analytics and offers a lot more features. It has a great bot and spam prevention, which is invaluable to me.
Tailwind – if you love Pinterest, you will LOVE this tool! You can schedule your pins, which a lot of services can do but this one actually figures out the best times to pin. What does this mean? It means you can gain a wider audience and even more followers. It also comes with a browser plugin and phone app so you can easily add posts or photos you come across to your queue. Ah, there are just too many features to go into here! You will get your first 100 pins for FREE when you sign up!
Bitly – is a URL shortening service that, if you have one, lets you use your own custom short URL! It also has analytics so you can see how many times a link has been clicked and from where.
Canva – don’t want to purchase Photoshop? Canva is mostly free (you can purchase premium fonts and images as low as $1 USD) but allows you to make literally any type of graphic you need, even templates (which is perfect if you want a consistent look across your social media images)!
Social Warfare – not just social share buttons (although those are freaking awesome), but this plugin also does custom click-to-tweet buttons, allows you to upload special images for Pinterest and other social networks, and even share count recovery! That last feature is amazing if you switch from HTTP to HTTPS (like I’ve done) or even switch domain names!
Instagram Feed Plugin – this is the plugin I am using in my footer area and sidebar to display my Instagram photos. It has every single customization option you can think of, not only for the information displayed but for how it looks as well! One of my absolute favorites!
WP Rocket – the BEST caching plugin I have ever worked with! I know people recommend W3 Total Cache, but that is bloated, clunky, and overwhelming, and you can easily break a site if you don’t know what you’re doing.
Ninja Forms – my favorite form plugin. They have a limited free version, but the premium version is hands down the best. They have four purchase tiers, so you can get what fits your site. You can do absolutely anything with this plugin, including accepting payments, conditional logic (a personal fav), connections with your email list provider, connections with your CRM provider, and so much more! The drag-and-drop interface is super easy to work with too.
Click Community – the best forum for photography! I’ve been a lifetime member since 2010. It’s an amazing place to connect with other photographers, from those just picking up a camera for the first time to complete professionals. They also include a Member Perks Library that includes editing demos, free presets, shooting videos, and more. I can’t recommend it enough.
A Color Story – is a great app for editing photos and videos. Not just with filters, although they have plenty of those, also with effects like light flares and color fogs. It also lets you fine-tune with curves and HSL.